The best shop in town. Extremely personable and friendly staff. I always have a great time going in. They are always extra helpful especially when my gf goes in. She gets easily overwhelmed with the selection. Brandon is absolutely amazing. He's the reason I will continue to shop at river city.

Friendly, helpful staff. Lots of merch.

I love this shop! I’m from Des Moines, but every time my daughter and I are in Clear Lake/Mason City my daughter and I stop and stock up on our favorite juices they offer. We can’t get them in Des Moines. Sure we can get them cheaper online, but the bossy lady makes it so enjoyable every visit. Great customer service from everyone every time I’ve stopped.

I arrived 10min to closing ( thinking they closed later than they actually did) with questions needing help deciding on what was right for me. The young man working (long hair wearing a beanie, SORRY I FORGOT YOUR NAME) was the most helpful, knowledgeable, and overall nicest person I've met since moving to Mason City, helped me to make an informed decision without pressuring me into something I'd later regret. The store has everything you could need as well as things you didn't know you needed.

I was very impressed with this shop!!!! I have been waiting for a shop to open in this area for years and am VERY thankful that we have one. And as a kicker they are great people and will help you get what you want. They have a great selection of products and juice for EVERYONE from beginner to expert. If you are from the area get out and support this place!!!!! The only way you will not be impressed is if you do not visit. Great owners, great products and great atmosphere. I think I found the ONLY place I will be purchasing from for awhile.